In the first episode of « The Morning Show, » Mitch Kessler, a co-host of a popular morning news show, is suddenly fired due to sexual misconduct allegations. His co-host, Alex Levy, struggles with the news and must handle the immediate fallout on live television. Simultaneously, Bradley Jackson, a reporter from West Virginia, gains national attention after a candid outburst during a protest goes viral, setting her on a collision course with the high-stakes world of morning TV news.